Pre-seed · 2026

01 / The problem
7:40pm
Rutendo is a composite of the parents who contact us.
02 / The gap
22%
−48%
A crime
Coram Childcare Survey 2025 · Ofsted, March 2026 · NSPCC
03 / The demand
Live-in childminder needed, experienced with newborns.
Looking for a live-in childminder.
Childminder, just 2 hours for 5 days.
Live-in minder needed, immediate start.
7
requests in 7 days, in one parents’ group.
Demand isn’t the problem. Trust is.
Real messages, 19–25 Sep 2026. Names and details removed.
04 / Our insight
already in the same groups
added to what already happens
for every child, every shift
05 / How it works
01 · Match
On language, faith, food and hours.
02 · Verify
Every carer fully checked first.
03 · Book
Booked and paid in the app.
06 / The product
07 / For families

01 · Matches
Hand-picked, with reasons.

02 · Profile
Checks and culture, up front.

03 · Pay
Secure, in the app.
08 / For carers

01 · Profile
Languages and heritage families want.

02 · Checks
All approved before any booking.

03 · Earnings
Carers keep 90%.
09 / Trust
Our vetting queue has no override.
10 / Traction
325
sign-ups in our first 24 weeks
UbuntuCare sign-up records, 13 April – 28 September 2026.
11 / Why now
46%
of UK care-worker visas went to Nigeria, Zimbabwe and Ghana
−48%
registered childminders since 2015
30 hrs
funded childcare, only through registered carers
is where our communities arrange care
Home Office data via PA, 2023–24 · Ofsted · GOV.UK
12 / Market
Bookings a year at 2 days a week, £40 a day. We keep 15%.
13 / Business model
One shared day: a registered childminder, three children
3 children × £40 = £120 a day
14 / The Village Club
1,000 members = £36,000 a year of pre-paid care.
24 Cowries
= £24 of childcare
Founding member · 2026
Cowries are prepaid UbuntuCare credit, not cash or an investment.
15 / Competition
16 / Go to market
Beachhead
70/93
sign-ups in London and the East Midlands
17 / Team
Co-founder & CEO
NHS mental health nurse, 8+ years. Safeguarding lead.
Co-founder, product & technology
Engineer and designer, 15+ years. Built the whole platform.
£31,000 of our own money in. Self-funded to launch.
18 / The ask
In 18 months
Use of funds
Pre-seed, 18 months’ runway. SEIS: 50% income-tax relief for UK investors, subject to HMRC. Not an offer of shares; capital at risk.
Ubuntu
Help us rebuild the village.
Joyce Mhlanga & Rodney Manyepa · hello@ubuntucare.uk

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